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Hybrid Event Networking Strategies To Increase Participant Engagement


    Apr 4, 20233 min read

    Are you looking to host an event that is both engaging and accessible to a wider audience? A hybrid networking event might be just what you need! Combining the best of both worlds - in-person and virtual - hybrid events allow attendees to participate from anywhere in the world. However, with this newfound flexibility comes the challenge of keeping participants engaged throughout the event. That's where hybrid event networking strategies come in! In this article, we'll share some exciting and innovative strategies to increase participant engagement and make your next hybrid event a roaring success.

    So, whether you're planning a business conference, a meet-and-greet, or a trade show, read on to learn how to make the most of your hybrid event and create an unforgettable experience for your attendees.

    Use technology to connect in-person and virtual participants

    Let’s face it, there is no “hybrid” without a great event networking solution that will help you conduct meaningful networking experiences for your online audience. Before you even start planning your hybrid event, think about all your participants' needs when they are trying to connect virtually.

    To make this process effortless, we suggest you pick a matchmaking platform with all the necessary features, such as live streaming, video conferencing, and chat, to connect both sets of attendees. For that, we recommend the b2match hybrid event matchmaking platform. Not only does it incorporate all the essentials you need for organizing memorable events, but also offers numerous smart features that are AI-powered to help you conduct the best networking event of the year!

    Create networking opportunities online and offline

    When organizing a hybrid event, creating equal networking opportunities both online and offline is a must! To help your attendees successfully matchmake with each other try setting up virtual breakout rooms, discussion forums, or social media groups.

    You should always encourage participants to share their experiences, ask questions, and share their thoughts. With the b2match hybrid b2b matchmaking platform you can create any kind of group online session and convey your event's content without limitation. That includes increasing attendee engagement to keep your sessions exciting and engaging.

    Offer gamification

    Gamification is a smart way to engage attendees in hybrid networking events. By adding elements of play and competition, attendees are incentivized to participate and interact with one another, leading to deeper connections and more meaningful conversations.

    Offerings such as quizzes, virtual scavenger hunts, and leaderboard challenges can all be effective ways to bring in some fun and excitement into the event. Additionally, incorporating prizes and rewards for top performers can further incentivize participation and encourage attendees to go above and beyond.

    By embracing gamification in hybrid networking events, organizers can create a dynamic and engaging experience that attendees will remember long after the event has ended. To learn more about how to skyrocket attendee experience with gamification at events, read our article event networking gamification.

    Provide real-time support

    When it comes to hybrid networking events, providing real-time support is crucial to ensuring a smooth and seamless experience for attendees. Whether it's technical difficulties or general questions, having a dedicated support team that can address these issues quickly and efficiently can make all the difference.

    This level of support can also help to ease any concerns attendees may have about participating in a hybrid event, as they know that help is readily available if needed.

    In terms of support, b2match provides a dedicated customer service team that is available to assist organizers with any questions or issues that arise during the planning and execution of their event. The team can guide best practices, troubleshoot technical issues, and offer suggestions for optimizing the attendee experience. b2match also offers a range of resources and training materials, including webinars and user guides, to help organizers get the most out of the platform and ensure the success of their event.

    There you have it! These hybrid event networking strategies are sure to bring some serious engagement to your next networking event. From great software to real-time support, these tips will help you create a memorable and impactful experience for all your attendees. So, grab your laptop, fire up the b2match event matchmaking software, and get ready to network like a pro! With these strategies in your toolkit, you will make some valuable connections and have a blast while doing it.

    Cheers to hybrid networking done right!

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