Project challengeUpdated on 17 November 2025
TerraMellifera: Igniting resilience, cultivating futures.
About
1. Challenges in the Terra Mellifera Execution:
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Certification novelty: The 'Fire Product Resilient Landscape' certification is a pioneering, innovative process. A key challenge will be the administrative and technical effort required to document, audit, and validate this new standard, as it sets a precedent.
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Climatic and seasonal volatility: Apitourism is intrinsically linked to bee health and seasonal cycles, which are under direct threat from climate change. A severe drought or wildfire season could impact the availability of "farm-to-palate" experiences. This reinforces the need for our analogical game, the digital heritage and citizen science components, which are more resilient, all-weather offerings.
2. Scaling up with additional TASTE support
The idea is to leverage our gamification and digital storytelling expertise to create a shared transnational tourism product. We want to expand our "bee investigator" community into a transnational platform. We would like to partner with a beekeeping-focused tourism SME in a different ecological zone, such as Slovenia (renowned for Apitherapy) or Ireland (focusing on native black bee conservation) or any other country interested. We aim at creating the "Pollinator's Passport.", a gamified platform that will host "missions" from multiple countries.
Two new mission paths could be created:
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Catalonia: "Resilience in a Dry Climate" (featuring our fire-resilient flora ).
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Slovenia/Ireland: "Apitherapy & Wellness" or "Native Bee Conservation."Knowledge Transfer: Tourists (and schools) in both countries can use the platform. We transfer our gamification methodology; they transfer their unique apicultural knowledge. This creates a "hive-to-palate" experience that is digitally interconnected.
Knowledge Transfer: Tourists (and schools) in both countries can use the platform. We transfer our gamification methodology; they transfer their unique apicultural knowledge. This creates a "hive-to-palate" experience that is digitally interconnected. Our "Pollinator's Passport" would perfectly align with challenges seeking digital storytelling, gamification in tourism, cross-border educational products, or biodiversity qwareness, creating a perfect link to the chosen partners.
Topic
- Green transition and sustainability
- Digital transition
- Resilience
Type
- Capacity building and knowledge exchange
- Shared experimentation
- Joint product/service development
- New business modelling
- Joint marketing
- Shared dissemination and outreach
Organisation
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