Meritxell Omella

El Brogit, founded in 2006, is a local guiding company and legal travel agency (GC-4306) specializing in Ecotourism and Enotourism in Southern Catalonia. We focus on slow, responsible tourism, promoting the natural and cultural heritage of regions like Priorat, Terra Alta, Penedès, and the Prades Mountains. We work across three main fields: 1\. Tourism and Travel Agency: We provide an integral service, organizing customized guided and self-guided holidays that go beyond the activity, managing all reservations including accommodations, transport, and tastings at local cellars and olive oil mills. We serve both local/international clients (B2C) and other agencies/tour operators (B2B). Our products often combine walking/hiking with agro-food experiences (e.g., Trek&Wine). 2\. Consultancy (Territorial and Environmental): Active since 2013, this division specializes in providing technical assessment for the creation of sustainable tourism products and projects of structuring and signposting ancient bridle path networks. This work requires Geographic Information Systems (GIS) and environmental cartography. We also participate in field work and associated GIS cartography for engineering companies. 3\. Digital Innovation and Gamification: With the partners of Ludi Artis, we apply game mechanics (gamification) and narratives to create immersive, digital experiences (e.g., serious games, VR, digital routes) at heritage sites, facilitating learning and promoting positive behavior change. 4.We lead and participate in European projects focused on sustainable and regenerative tourism, gamification and environmental awareness.