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Victor Solé Ferioli

CEO

Bo

Barcelona, Spain

4 profile visits

I'm Victor, leading Bo, a platform connecting agrifood producers with consumers through products, activities, and geographical insights. Happy to help!

My organisation

Bo

Bo

Barcelona, Spain

Bo is a digital platform and interactive database that connects local agrifood producers (whom we call Hosts) with end users, or Visitors, through geolocated discovery, a booking system for experiences, and gamified user participation. Whether or not producers are part of a Geographical Indication (GI) scheme, Bo offers them visibility and new revenue streams by showcasing their products, activities, and stories on an interactive map. Visitors can book tastings, workshops, and visits directly through the app, and engage by adding content, sharing discoveries, and earning rewards. Bo supports digital inclusion, sustainability, and rural innovation. For public institutions, it offers real-time data insights, helps promote GIs and rural development policies, and acts as a digital partner in EU-funded projects. Currently active in Catalonia with over 380 producer profiles, Bo is scaling across Europe. Our business model combines B2B2C (platform commissions, product affiliation, promoted content), B2C (gamification, loyalty systems), and B2G (SaaS, data reports, EU projects).
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About me

I'm Victor and I am leading the team of Bo, an interactive database and social network where agrifood local producers, whom we call Hosts, can get to meet Visitors in a quick and very easy way. Hosts can introduce their information as regards products, activities, geographical indications, and more! Until 2024, I worked at the European Parliament for 7 years and now I'm an entrepreneur with 3 startups, Bo being one of them. I'm also a NASM Certified Nutrition Coach and have a long experience in dealing with EU legislative & administrative files regarding rural development, agriculture, the CAP, how to get funding for agrifood projects, etc. At the EP I also focused on economy, finance, trade, digital policy, environment, and health. Happy to help!

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Skills

  • Nutrition
  • Legislative & administrative procedures
  • Agritech
  • Rural Innovation
  • GIS
  • geographical indications
  • B2B
  • B2B2C
  • English
  • Spanish
  • Italian
  • French
  • catalan
  • Dutch
  • Greek

Interests

  • coding
  • Machine Learning
  • AI
  • Blockchain
  • Agrifood
  • Fitness
  • Agritech

Marketplace (3)