Som Turisme Ecosocial is a non-profit cooperative that promotes the transition of the tourism model towards sustainability and territorial regeneration. We work through collaboration among local agents, communities and responsible visitors, creating an ecosystem that puts people and places at the centre. Our Eco-social Travel Agency connects meaningful experiences with ethical markets, supporting small producers and community-led initiatives across Catalonia. Link to the video: https://www.youtube.com/watch?v=p8zuPGRanqI
I am a marketing professional with over 20 years of experience in communication, event management and tourism projects. As co-founder of Som Turisme Ecosocial Cooperative, I work to connect tourism with local economies, sustainability and cultural heritage. I believe in tourism as a tool for regeneration — creating experiences that support small producers, preserve landscapes and inspire visitors to care for the places they discover.