BICMS international growth services (IBSS)

BICMS is a boutique advisory and interim agency helping Medtech and E-health companies accelerate international growth. We work hands-on with leadership teams to design and implement market expansion strategies across Europe, the Middle East, the USA, and Southeast Asia.

Our approach is pragmatic and embedded – we operate as part of your team to ensure alignment and execution. Whether you are scaling from a single market or entering Europe for the first time, we bring the expertise, network and leadership capacity to drive results.

What we offer:

• Market research & competitive analysis

• Lead generation and business development

• Customer prospecting and partner search

• Go-to-market and commercial strategy

• Export sales support (ongoing or project-based)

• Interim leadership (e.g. CCO, BD Director)

• Business process structuring for growth

• Establishment of market organizations in the Netherlands for foreign entrants (Greenfield setup)

For foreign companies, BICMS acts as a local operating partner – setting up and running commercial activities, recruiting talent, and building a sustainable local presence.

What sets BICMS apart is our embedded team approach and strong network of distributors, hospital contacts and innovation stakeholders in key markets. We understand the dynamics of regulated health environments and bring both strategic oversight and operational muscle to the table.

We typically work in engagements ranging from 3 to 12+ months, supporting Medtech scale-ups, E-health innovators and global entrants navigating complex international growth.

If you’re attending MEDICA and looking for a growth partner who combines strategic insight with execution power, we’d be happy to connect.

Rick Boeijen
rboeijen@bicms.nl
+31651614086