RIVCircular

RIVCircular Matchmaking Platform

20 Apr – 17 Sept 2026

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ExpertiseUpdated on 14 May 2026

Reusable packaging systems

Martí Morató

CEO & Cofounder at Go Zero Waste

Barcelona, Spain

About

Go Zero Waste brings over seven years of hands-on expertise in circular economy innovation, with a focus on eliminating single-use packaging through digital technology, education, and stakeholder engagement.

Our core areas of expertise include:

— Design and deployment of reusable packaging systems using IoT, blockchain, and gamification (Packaging-as-a-Service model) — EU regulatory landscape for packaging circularity: PPWR, Single-Use Plastics Directive, Royal Decreto 1055/2022 — Circular economy strategy and business model design for municipalities, HoReCa, food retail, and events — Waste auditing, including LEED O+M v4 frameworks — FUNDAE-certified sustainability training programme design and delivery for corporate teams — Pilot design, KPI definition, impact measurement, and data-driven optimisation — Consumer engagement and behaviour change through gamification and community-based approaches — EU-funded project participation and grant preparation (Horizon Europe, ERDF, national and municipal calls)

We are available as an expert partner for consortia in eligible RIVCircular regions seeking to integrate digital circular economy solutions, design reuse pilots, train teams, or navigate the evolving EU packaging regulatory framework.

Field

  • ENHANCING DIGITALIZATION IN CIRCULAR ECONOMY PROCESSES
  • DIGITALIZATION
  • ARTIFICIAL INTELLIGENCE
  • INDUSTRIAL EQUIPMENT AND MACHINERY
  • CYBERSECURITY

Organisation

Go Zero Waste

SME / Start-Up / Spin-Off

Barcelona, Spain

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