Moldova Trade Forum 2025

14th of November 2025

9:00 - 09:30 Registration and Welcome Coffee

09:30-10:00 Opening Session

  Welcome remarks

• Petra Larke - Ambassador of Sweden to Moldova

• Fern Horine, Ambassador of the United Kingdom of Great Britain and Northern Ireland to the Republic of Moldova

• Daniela Gasparikova, Resident Representative, UNDP Moldova

10.00-10.30 Keynote speech:  Resilience through innovation - navigating the shifting global trade landscape, Anamaria Deliu - Department for Trade and Development Cooperation, Open Trade Gate Sweden (TBC)

PLENARY DISCUSSION: Unlocking Moldova’s export potential - challenges and opportunities in evolving global markets

10.30-12.00 Panel discussion

• Aligning Moldova's trade policies to EU integration, new export opportunities for Moldovan SMEs - challenges and strategies

  Cristina Ceban - State Secretary, Ministry of Economic Development and Digitalization

• Alignment with the European Single Market – opportunities for agrifood companies. Quality compliance, quality infrastructure and enhancing competitiveness

  Ina Butucel -  Deputy Secretary General, Ministry of Agriculture and Food Industry

• Identifying high-potential products, emerging markets, and competitive strengths across Moldova’s export landscape

  Natalia Bejan - General Director, Invest Moldova Agency

• International support for trade: donor-led capacity building and financing initiatives. UNDP and other partners support in export capacity, digitalization and SME competitiveness

  Andrei Darie - Programme Specialist, UNDP Moldova

• Promotion of Exports – Perspective of Chamber of Commerce and Industry

  Sergiu Harea - President of the Chamber of Commerce and Industry of the Republic of Moldova

• The Business Support Organization perspective: challenges and opportunities in exporting. How the Moldovan business community navigates trade logistics, meets standards, and scales exports including women led companies

  Svetlana Melnic - Project Manager, Association for Entrepreneurial Training & Development (AFAD)

12.00-13.00 Lunch break

PLENARY DISCUSSION: Navigating change - Strategic solutions for competitiveness on dynamic markets

13.00-14.15 Panel discussion

• Clusters and competitiveness in Textile products: enhancing market reach and innovation through value chain integration.  How cross river and sector-based clustering fosters collaboration, specialization, innovation, and stronger linkages to global markets.

  Andrei Mirza – Head, Sorintex Textile Cluster

• Strategic adaptation in action: evolving business models for competitiveness on global market. Practical examples Fruit exporter to reshape their strategies to thrive in dynamic global markets

  Valeriu Jaloba – Entrepreneur - Fruitmol Group Cooperative Siret, Straseni

• Scaling up Moldovan service exports through Business Process Outsourcing. Women Tech Community as a tool to develop supportive IT startup environment. STEAM in Schools to equip students with digital skills for the future.

  Irina Oriol- President Association of ICT companies (ATIC)

• Service export – Tourism: New destinations are emerging on Moldova’s tourism map by exploring aquatic potential and natural phenomena. The Rivera Nistrului Cluster promotes cross-river collaboration and creates new specializations for tourism operators, including recreational and curative tourism.

  Viorel Miron – Head, Rivera Nistrului Tourism Cluster

• Competitiveness of left bank producers and creation platform for cross river trade synergies.

  Inna Baryshnikova – Director, Association of Social Entrepreneurs Tiraspol

14.15-14.45 Coffee Break & Networking

Networking B2B Session (co-organized by Chamber of Commerce and Industry)

14.45-17.30 Interactive networking session for business to connect with national retailers and explore collaboration opportunities.

B2B meetings between SMEs and retail networks