ChallengeUpdated on 12 November 2025
Innovative solutions to bring new technology into audiovisual entertainment
Postproduction Manager at GESTMUSIC ENDEMOL SAU
Barcelona, Spain
About
We are looking for innovative technological solutions that, although originally designed for fields other than television entertainment, can inspire our creative teams to develop new TV formats. We are interested in emerging or groundbreaking technologies — such as robotics, sensors, interaction systems, motion or emotion detection, sound technologies, new smart materials, image processing, and others — that could be transformed into iconic elements or core mechanics within game shows, reality shows, or talent competitions.
Examples such as Deepfake technology in Falso Amor, the Virtual Advertising System (VAS) in Operación Triunfo, interactive screens at Outernet, or the explosive devices in Boom! illustrate how a technology or object can become a recognizable symbol and a key element in a television format.
With this challenge, we aim to connect industrial and technological innovation with television creativity to shape the entertainment experiences of the future.
Topic
- Artificial Intelligence (AI)
- Audio
- Audiovisual
- Content creation
- Robots
- TV production
- Virtual Reality/ Augmented Reality / Mixed Reality (VR/AR/MR)
Type
- Co-development
- Client-provider collaboration (commercial agreement)
- Technological licensing
Organisation
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- Client-provider collaboration (commercial agreement)
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- Audiovisual
- Connectivity
- Virtual Reality/ Augmented Reality / Mixed Reality (VR/AR/MR)
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