Hudl Performance Insights 2026
Darren Burgess
Hudl Signal Stage - KEYNOTE
Director of Performance, Juventus FC
Darren is Director of Performance at Juventus Football Club, bringing decades of elite athlete performance expertise. He has held senior high-performance roles at Arsenal, Liverpool, and Football Australia, and holds a PhD in movement analysis and has had multiple papers published in peer review journals.
To be announced...
Hudl Statsbomb Stage - KEYNOTE
Former Sporting Director, Premier League
Lee Mooney
Hudl Statsbomb Stage
Founder and Managing Director, MUD Analytics
Lee is Founder and Managing Director at MUD Analytics, helping football clubs make faster, aligned decisions. With a decade in elite football strategy, he has contributed to three 100+ point league campaigns and formerly held senior roles at Manchester City and City Football Group, Barclays, and Deloitte.
Tom Allen
Hudl Signal Stage
Sports Science & Performance Leader
Dr. Tom Allen is a Performance Strategist with 15 years of experience in elite football. Most recently the Head of Sport Science & Performance at Arsenal, his doctorate explored integrating physical and tactical information to optimise high-performance strategy.
Ben Sheaf
Hudl Statsbomb Stage
Professional Footballer, Wrexham AFC
Ben is a Professional Footballer at Wrexham AFC, bringing elite experience from Arsenal and Coventry City, where he was club captain and reached an FA Cup Semi-Final.
With over 200 senior appearances to his name, he'll share his experiences in an interview titled "The Player's Perspective".
Lotte Bransen
Hudl Statsbomb Stage
Data Scientist
Lotte holds a PhD in Computer Science from KU Leuven. Her PhD focused on developing data science methods that better capture the technical, tactical, and mental aspects that affect performance of (female) football players. Prior to starting her doctoral studies she worked at football data science company SciSports.
Rhianna Farr
Hudl Statsbomb Stage
Senior Analyst, Republic of Ireland Women's National Team
Rhianna is Performance Analyst at Republic of Ireland Women's National Team, providing analysis and player talent identification to help the team achieve their highest ever FIFA ranking. She previously led the analysis provision at Brighton & Hove Albion as they recorded their highest-ever WSL finish, with additional experience with Watford and England.
Elite Sports Scientists Panel
Hudl Signal Stage
Andrew Gray - Lead Research Scientist, Hudl
Andrew is the founder of Athletic Data Innovations (ADI), brought into the Hudl umbrella in October 2025. He has spent decades researching the biomechanics of multidirectional movement, quantifying the true demands placed on athletes to provide teams with a complete picture of workload, movement patterns, and performance.
Mathieu Lacome - Performance Director, Paris Saint-Germain
Mathieu Lacome is Performance Director at reigning Ligue 1 and UEFA Champions League winners Paris Saint-Germain. Formerly of Parma Calcio 1913 and the French Rugby Federation, he drives PSG's data-informed innovation, integrating analytics into key decision-making and supporting the club’s long-term development vision.
Darcy Norman - Director of Player Wellness & Physical Development, Chicago Fire
Darcy is a high-performance leader in professional soccer, specialising in player health, performance, and team culture. He has previous experience with FC Bayern, the DFB, AS Roma and the USMNT and has a background in physical therapy, strength and conditioning, sports science, and leadership. Darcy integrates innovation with tradition to drive continual improvement across multidisciplinary teams in elite sport environments.
Jack Nayler - Performance Leader
Jack is a performance leader with almost two decades of experience across elite football, including Chelsea, Paris Saint-Germain, Real Madrid, Celtic, RB Leipzig and most recently Everton, where he served as Head of First Team Sports Science. His career has progressed from technical specialist to senior leadership roles spanning multidisciplinary performance teams, organisational development and multi-club systems. His current focus is on decision-making and organisational complexity in high-performance environments.
To be announced...
Hudl Statsbomb Stage
Former Premier League Data Scientist
To be announced...
Hudl Statsbomb Stage
Former Professional Footballer (La Liga and Champions League finalist)
Research Stage
Alex McLellan
Thomas Muller Must Be Destroyed - The Irresistible Rise of the Assassino Spaziale.
Boris Barren & Irena Chen
Does “Juego de Posicion” (Positional Play) exist in Dead-Ball Situations?
Alexander Kang
Monte Carlo Pass Search for Set pieces.
Francesco Esposito
Chasing Shadows: Detecting and Valuing Decoy Runs in Soccer.
Emaly Vatne
Evaluating Counterpressing Efficiency and Intensity through Hypothetical Distributions of Ghost Defenders and Closing-Speed Kinematics.
Jamie Oriol Goicoechea
After the First Touch: What Decides the Second Ball at Set Pieces
Minho Lee
Player-Aware EPV: Separating Skill from Tactical Context in Possession Value.
Jainil Kakka
A Causal Framework for Evaluating Pressing Efficiency Using Broadcast Tracking Data (xPS).
Maddalena Torricelli
Effective Field Theory for Effective Off-Ball Organisation in Football.
To be announced...
Hudl Statsbomb Stage