The Role of Digital Media in Promoting European Culture among Migrant and Diaspora Communities

The Role of Digital Media in Promoting European Culture among Migrant and Diaspora Communities

1. Objective and scope of the research – what exactly we want to investigate and which migrant and diaspora communities the research concerns.

2. Methodology – how data will be collected: surveys, interviews, focus groups, data analysis, analysis of media consumption and audience behaviour, etc.

3. Identification of barriers – what prevents migrant and diaspora communities from maintaining contact with European culture and participating in cultural life in their countries of residence.

4. Analysis of cultural needs and expectations – what types of cultural content and forms of communication are most relevant to migrant and diaspora communities.

5. Development of models and recommendations – what actions can help promote European culture and strengthen cultural participation among migrant and diaspora communities.

6. Testing solutions – pilot implementation of selected activities, e.g. digital media campaigns, television programmes, online cultural formats or community-oriented projects.

7. Measurement of results – defining indicators and checking whether the activities increase access to and participation in European culture.

8. Implementation methods – how the research findings can be used by media organisations, cultural institutions, social organisations or local authorities.

9. Scaling model – how successful solutions can be applied to other migrant and diaspora communities, regions or European countries.

10. Long-term monitoring – checking whether the effects are maintained and whether cultural engagement continues after the project has ended.