Greater Gain Group

Greater Gain Group works with founder-led digital health and healthcare software companies navigating complex, regulated markets—especially those preparing for or entering the U.S. healthcare system.

We help teams move from founder-led sales and unclear targeting to repeatable, capital-efficient go-to-market systems. Our work focuses on ICP clarity, compliance-aware messaging, outbound and content engines, and pipeline visibility that founders and boards can trust.

Most of our clients have strong products and early traction, but struggle with long sales cycles, inconsistent pipeline, or uncertainty around how U.S. healthcare buyers actually buy. We bring outside pattern recognition, install the right GTM infrastructure, document it, and enable internal teams to run it independently.

No agency fluff. No long-term dependency. Just practical systems that reduce risk and create predictable growth in institutional healthcare markets.