Project cooperationUpdated on 11 July 2025

AI-Driven Circular Fashion Digital Paltform: MODA App

Murat Demir

Asst. prof.dr at Dokuz Eylül University Textile Engineering

Izmir, Türkiye

About

At ModaApp, we aim to build a new digital platform that matches people with similar body profiles using advanced AI-powered algorithms. This platform will enable users to sell, rent, or exchange clothes that genuinely fit—reducing returns and promoting a more personal, circular, and sustainable fashion experience.

Key Features

- Body-Based Matching Algorithm: Users are matched based on measurements to ensure fit, reducing return rates and waste.

- Reuse-First User Journey: All listings are second-hand. Reuse is the core model, not a side feature.

- Mobile-First, Consumer-Centric: Designed for intuitive reuse and traceability for everyday users.

- Optional DPP Data Integration: Ability to display DPP tags and metadata when available, creating digital transparency.

Stage

  • Early idea

Topic

  • Data technologies | (AI based) recognition systems (e.g. image recognition) to evaluate materials, components and products and determine the best use paths
  • Data technologies | Algorithm that shows the (positive) impact of a Circular Economy process or Circular Economy product
  • Enabling technologies | Life cycle assessment / Product life cycle management – e.g., Digital Twin / Digital Product Passport
  • Enabling technologies | Network design of reverse supply chains

Type

  • Consortium seeks Partners

Attached files

Organisation

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