Why Should I Attend the GBF?

The Global Business Forum (GBF) is different from any other global event...here is how:

The Global Business Forum is different because here, you’re seen as more than just a business card — you’re seen as a human. It’s one of the rare global gatherings where genuine, heartfelt conversations happen across borders. You’re not just maximizing profit, you’re building trust, sharing purpose, and forming connections that truly last.

The GBF and WTCA network redefine how business approach global investment — not just through access to information, but by creating a human bridge between markets. In a digital world where you can invest from anywhere, it’s the personal connections and trusted relationships within this network that give your decisions depth, context, and confidence.

The 2026 WTCA GBF opened doors to new real estate markets — not just for established players, but also for those outside the industry to explore, get inspired, and consider new possibilities.

With the WTCA GBF, you achieve your goals. Attendees gain insight to global markets to learn what incentives will drive them to their local events and products.

At the 2025 WTCA GBF you will:

EXPLORE

Explore Global Markets and Trends as the WTCA Global Business Forum (GBF) provides a platform to delve into various sectors including AI, Real Estate, Sustainability, and more. Gain exclusive insights and actionable skills from top global experts and business leaders. The GBF's workshops and seminars cover emerging trends and innovations, as well as practical skills when entering a new market led by renowned experts to drive knowledge and actionable insights for economic growth.

CONNECT

Engage in strategic B2B Matchmaking sessions that connect you directly with potential business partners and investors from across the globe. Participate in various networking activities designed to forge lasting relationships and open doors to new collaborations. The GBF is open to all, offering a unique opportunity not only for World Trade Center (WTC) businesses to bring delegates, but also for individuals to independently attend and network extensively.

EXPERIENCE

Each year, the GBF is held in a different city, allowing attendees to experience local culture and landmarks alongside business activities. Enjoy guided tours to explore architectural marvels, historical sites, and local cuisine, making each GBF not just a meeting point, but a place where culture and commerce intertwine seamlessly.