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Tuesday, 28 October 2025

Registration and coffee

Introduction and expectations

Coach interview on stage

Panel - Coaches

Q&A with audience

Hosting partner - Hammarby IF

Lunch and guided tour of the 3Arena

WFE One on One meeting

Coffee break

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Q&A with audience

Closing Day 1

Dinner and Nations League on TV screen (Sweden-Spain)

Wednesday, 29 October 2025

Registration and get in participants - Coffee

Findings Day 1 and Introduction Day 2

Football First - Cold facts

Panel - Decision makers

Q&A with audience

Coffee break

WFE One on One meetings

Lunch

Sponsor on stage

Keynote speaker Lise Klaveness

Q&A with audience

Findings and Closure

End of WFE 5

Event agenda

Tuesday, 28 October 2025

Wednesday, 29 October 2025