ELIS JULIÃO

We are passionate about nature and everything it provides us. In 2021, we founded our company based on Farm to Face and Upcycling principles. We chose the tropical superfruit soursop (Annona muricata) for its nutritional richness and therapeutic benefits, such as antioxidant and antimicrobial activity. We are the first company in Brazil to create a full product line using this fruit. The cultivation of soursop takes place on the family farm of our founder, Elis, located in Bahia, Brazil. The farms have transformed over 60% of their area into restored Atlantic Forest and also care for about five freshwater springs. Maintaining environmental balance is a central goal, which boosts the plantations’ productivity and benefits the local fauna and flora. Many preservation and balance solutions are adopted by these two farms to integrate sustainability into agribusiness, reducing waste impacts. We use fruit residues to create the raw material for all our natural and vegan cosmetics, which include: Vegetable oil: extracted directly from the seeds, rich in omega 6, omega 9, palmitic acid, and acetogenins. These promote skin hydration, create protective barriers, and add shine to hair. They also offer antimicrobial and antioxidant benefits, helpful for skin conditions. Glycerin extract of soursop pulp: rich in antioxidants like vitamin C, which helps prevent premature aging, and B-complex vitamins that assist in tissue healing. The glycerin used in our formulas is a biodegradable, plant-based alternative, as effective as synthetic ones for skin hydration. Our formulas are unique, exclusive, and outsourced, enabling flexible product distribution. We prioritize clean formulas that respect the environment and deliver real results for all skin types. We believe conscious self-care is transformative, connecting you with nature and promoting a better future.