Pin Bike (FB Innovation)

Pin Bike is an innovative, patented, and certified system designed to promote sustainable mobility through a unique combination of gamification, certified trip tracking, and economic incentives. Developed to encourage the use of bicycles for commuting and leisure, Pin Bike transforms sustainable behavior into measurable, verifiable actions that are rewarded with real benefits.

The system integrates a proprietary mobile app with a hardware kit installed on the user's bicycle. This combination ensures anti-fraud certification of trips using sensor fusion (GPS, accelerometer, magnetometer), making it reliable for public administrations and institutions to manage incentive schemes. Users accumulate points by cycling, participating in challenges, and attending community events—turning mobility into a fun, engaging, and socially valuable experience.

Pin Bike also supports local economies through partnerships with reward systems, enabling participants to convert earned points into vouchers redeemable in local shops. This creates a circular economy model, where sustainable mobility generates real economic impact in the community.

The platform includes a dashboard for public authorities, offering access to aggregated, anonymized data on mobility patterns, environmental impact (CO₂ saved), and user behavior—valuable for planning and policymaking. Designed with privacy-by-design principles and full GDPR compliance, Pin Bike guarantees secure and ethical data use.

Already active in over 40 Italian cities and 9 European territories, Pin Bike is a scalable, modular solution adaptable to urban, peri-urban, and rural contexts. It supports institutions, companies, and citizens in making mobility greener, smarter, and more connected.