Vedran Novak

CEO and Product Lead

WTP Technology

Belgrade, Serbia

3 profile visits

WhereToPark makes search for on-street parking as stress-free, easy and environmentally friendly activity as possible using community-powered parking insights.

My organisation

WTP Technology

WTP Technology

Small and Medium Enterprise (SME)

Belgrade, Serbia

WhereToPark makes search for on-street parking as stress-free, easy and environmentally friendly activity as possible using community-powered parking insights. Founder team leverages 30+ years of experience in IT industry building and delivering solutions and services in daily use by millions of users worldwide, to create innovative WhereToPark mobile app. Our service uses crowdsourcing and crowdsensing approach to provide actionable info that, immediately reduces driver’s anxiety, and in long run, helps to change individual behavior, benefiting both the drivers and their communities.
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About me

Vedran Novak was born on November 30th, 1975. in Zagreb, Croatia. He graduated from Faculty of Traffic and Transport Engineering, University of Belgrade, Serbia in 2001.
After graduation, he started his career in telecommunications, and worked in rollout of GSM and UMTS mobile networks in Serbia, Montenegro and Egypt. Upon returning from Egypt, he continues to work in the field of telecommunications, but his interests led him to software industry, first as Business development manager, and later he transitioned to product development roles. He worked in product development roles on projects in Germany, Denmark and Serbia, for various clients and projects such as first implementation of contactless EMV payment cards on smartphones, global cargo container tracking platform for world's largest logistics and cargo carrier, and on largest TV streaming platform in Southeastern Europe.

In 2023. he and his friends Dusan and Borko started WTP Technology, with aim to make search for parking as stress-free, easy and environmentally friendly activity as possible.

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