Jovana Poepelt
CEO
Vivatra d.o.o.
Belgrade, Serbia
Food product development expert and CEO of Vivatra. I lead development of Product Design Engine, formulation intelligence platform for SMEs. Next: circular ingredient intelligence. Seeking research partner in agri-food bioactives.
My organisation
About me
I am a food scientist and entrepreneur with 15+ years experience in food product development, MSc Food Technology KU Leuven/UGhent. I run Vivatra d.o.o. in Belgrade, Serbia, an R&D company working with SMEs on product development and circular ingredient technology. Structural research collaboration with Faculty of Agriculture, Belgrade; active publication pipeline in shelf life modelling and circular technology. Our PDE is AI assisted platform that generates complete product design specifications - recipe, process instructions, quality parameters, shelf life, labelling per jurisdiction from a single product brief. First client in deployment. The next development stage is validated circular ingredient intelligence, cumulative knowledge linking side stream composition to functional performance in real food systems. I am looking for a research partner, university lab or biotech SME, with experience in bioactive characterisation, functional ingredients and agri-food side stream research. I bring domain methodology, industry application and a platform in active deployment.