Deep tech market entry and international expansion

For a deep tech company, entering a new market is rarely a sales problem. The product is proven. What decides the outcome is everything upstream of the first commercial conversation: whether the market is open, what it takes to be allowed in, whether the product is ready for it, how it reaches the buyer, and what must be established on the ground to operate.

The Launchery reads those conditions through RADAR, our five-factor model, and resolves the decision that governs the entire entry: the way in. Direct sale, local partnership and manufacturing, or public procurement. The output is a defensible decision and an entry path leadership can commit capital to, reached before the cost of the wrong route is incurred.

Three ways to work together: a 90-minute strategy call for a senior read on your next market; a full market entry strategy for a chosen market; and hands-on execution alongside your team. The work is grounded in 16+ regulated markets opened in practice, across robotics and autonomous systems, aerospace, advanced manufacturing, and clean energy hardware, not assessed from a distance.

We're here to meet commercial-stage deep tech companies expanding into a new geography or sector, and the founders, commercial leads, and CROs deciding that move.