Stakeholder co-creation, market analysis and business model development for successful innovation uptake

Our research team provide multidisciplinary expertise combining systems engineering/thinking with strong capabilities in stakeholder engagement and co-creation, market analysis, and business model development.

Using structured systems engineering methodologies, we help consortia analyze problems holistically, map value chains, define user requirements, and design integrated solutions that address technical, organizational and societal dimensions. We also have vast experience in designing and implementing co-creation processes that actively involve end users, public authorities, industry actors and civil society throughout the project lifecycle. This includes stakeholder mapping, participatory workshops, living labs, user requirement analysis and impact-oriented engagement strategies. In parallel, we deliver market and ecosystem analysis, assessing regulatory frameworks, competitive landscapes, adoption barriers and exploitation opportunities to ensure that project results respond to real needs and have clear pathways to uptake.

Our Expertise in EU Projects

• Systems Engineering & Systems Thinking

  • Holistic analysis of complex socio-technical systems

  • Definition of requirements, use cases and value chains

  • Design of integrated solutions linking technology, users and governance

  • Support for work package structuring and impact pathways

• Stakeholder Engagement and Co-Creation

  • Stakeholder mapping and ecosystem analysis

  • Design and facilitation of participatory processes, workshops and living labs

  • User needs assessment and requirement gathering

  • Support for acceptance, adoption and behavioral change

• Market Analysis and Uptake Strategies

  • Market and regulatory landscape analysis

  • Identification of adoption barriers and enablers

  • Competitiveness and value chain assessments

  • Exploitation planning and go-to-market roadmaps

• Business Model Development

  • Value proposition design

  • Economic feasibility and sustainability analysis

  • Business model innovation for new technologies and services

  • Scalability and replication strategies

Added Value to Consortia

• Turning research results into market-ready and societally accepted solutions

• Ensuring strong user involvement and real-world uptake

• Delivering credible impact pathways and exploitation strategies

• Bridging technology, policy, business and end-user perspectives