Improving circularity of multilayer flexible plastic food contact packaging - ProVeg as Partner for comms, consumer engagement, behavior change

ProVeg International seeks a role as a partner in a consortium advancing projects in "circularity of multilayer flexible plastic food contact packaging" HORIZON-CL6-2026-01-CIRCBIO-01.

Experience:

We have expertise at the nexus of food systems and sustainability. With deep experience in consumer education and engagement, narrative and campaign building, and use of digital engagement platforms and tools to encourage behaviour change. Robust experience working with major food brands, startups, and retailers across the EU on product development, protein shift, transparency, and innovation. Unique positioning and value add as multi-stakeholder engager - working across government, business, and consumers.

Role in Consortium:

• Sustainability communication & consumer engagement.

• Dissemination of circular packaging solutions.

• Behaviour-change messaging on correct disposal & circular use.

What partners we seek
We aim to collaborate with research institutions, universities, SMEs/startups, EU packaging producers, recycling, major food brands, digital circularity solution providers.

Cooperation type
Partner (Innovation Action, multi-actor approach).