Improving the competitiveness of the agricultural sector by enhancing the efficient and sustainable use of inputs

Farrelly Mitchell can act as an exploitation partner to achieve the objective “provide cost-effective and sustainable business models of these innovations and assess their environmental, social and economic impacts to facilitate the deployment and the commercialisation on the EU market.” We will do this by leading market-oriented work packages delivering feasibility studies, business model design, and cost–benefit and investment analyses; developing exploitation strategies and Key Exploitable Results (KERs to support EU market deployment; and contributing cross-cutting insights to assess economic viability and adoption risks, supporting scalable commercialisation pathways aligned with EU sustainability objectives.