BnR Summit 2025

Belt and Road Summit 2025- Deal-making

10 – 16 Sept 2025 | China (Hong Kong)

ProjectUpdated on 1 September 2025

Investment Opportunity in Australia National Pavilion on leading e-Commerce platform in China

Sara Cheng

Managing Director at Channel One Au

Sydney, Australia

About

We operate the Australia Pavilion - Australia's official national store on China’s major e-commerce platforms under the Australia national body's authorisation. Our business connects trusted Australian brands with millions of Chinese consumers through official, compliant, and high-performing digital retail channels.

We currently partner with leading first-tier and top second-tier consumer brands that are growing rapidly in the China market. With our strong track record, government relationships, and operational expertise, we are now seeking strategic equity investors to accelerate our next stage of growth.

This is an exciting opportunity for:

  • Investors looking to tap into China’s booming cross-border e-commerce and consumer goods sector; and

  • Manufacturers or brand owners who wish to invest in their own product sales channels through official retail channels in China.

We welcome partners who share our vision for building premium, scalable brand pathways into China.

Let’s explore how we can grow together.

Project Location

  • China

Project Format

  • Private Project

ESG (Environmental, Social, and Governance)

  • Yes

Project Stage

  • Operations

Government approval on

1/9/2023

Main Project Sector

  • Agriculture, Food and Rural Development
  • Manufacturing
  • Technology
  • Transport and Logistics Infrastructure

Technology

  • E-Business
  • Supply Chain Technology

Investment Capital Required

  • 1,000,001 to 2,500,000 USD

Interested Format of Cooperation

  • 100% Takeover
  • Equal Shareholdings
  • Joint Venture
  • Majority Shareholdings
  • Minority Shareholdings
  • Open for Negotiation
  • Public–private partnership / Concession

Preferred Financing Model

  • Equity
  • Open for negotiation

Previous Funding Stage

  • Series A

Main Service(s) Required

  • Financial Services
  • Professional Services

Financial Services

  • Fund Management
  • Institutional Investment
  • Investment Banking
  • Mergers & Acquisition
  • Private Banking
  • Private Equity & Venture Capital
  • Securities
  • Trust Fund
  • Wealth Management

Organisation

Channel One Au

Sydney, Australia

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