Balkan eCommerce Summit 2025

29–30 Apr 2025 | Sofia, Bulgaria

Nikola Tanev

CEO

New Wave Digital

Sofia, Bulgaria

17 profile visits

Running the fastest-growing design and creative agency in Eastern Europe.

My organisation

About me

Owner of New Wave Digital, a 7-figure design agency helping companies elevate their digital presence. Founder of True Insights, pioneering an advanced content improvement & analytics platform serving global brands. Former Head of Innovation at Hewlett-Packard Enterprise. Active investor in CPG brands, hardware technology, and real estate projects.

Outside of work, I am an avid traveler and extreme sports enthusiast with a passion for kite surfing, freeride skiing, and off-road adventures.

Always open and happy to connect, support, or collaborate—whether through networking, investments, or joining meaningful initiatives.

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