b2match

b2match connects people

11–14 May 2026

Register
Register
Register

Sunday, 26 January 2025 | 16:45 - 19:00

How to Kick-Start UX Evolution in Big Enterprise Products

Format:In-personLocation:Stage 2

Gaining UX maturity in an enterprise can be complex. In this talk, we'll share some of our experience and best practices that helped us become more user-oriented.

We've been developing advanced software for over 25 years, with 17 systems supporting sales, logistics, and billing. Over 35,000 users benefit from our solutions daily.

In this session, you'll learn:

  • Whether product managers and UX designers are best friends or enemies

  • When to focus on projects versus products

  • How to cope with challenges in enterprise UX design