World Sauna Forum 2025 Matchmaking

4–5 Jun 2025 | Jyväskylä, Finland

Sara Egert

Wellness & Marketing Consutlant

Marketing

Austin, United States

19 profile visits

Following my passion for sauna culture—from Sweden to Portland to Finland—I'm exploring curiosity, business, connection, and wellness at World Sauna Forum 2025.

My organisation

Marketing

Marketing

Other

Austin, United States

A forward-thinking, purpose-driven leader with a passion for innovation, wellness, and global connection, I bring a rich and diverse background in business operations, marketing strategy, and corporate wellness. My professional journey includes launching groundbreaking products, exceeding sales targets, fostering strategic partnerships, and developing integrated marketing initiatives that inspire action and transformation. My curiosity for wellness—particularly the cultural and communal experience of saunas—has guided my personal and professional path. From my first Finnish sauna in Sweden to discovering Scandinavian-inspired wellness spaces in Portland and beyond, I’ve experienced firsthand how environments rooted in tradition, heat, and presence can nourish the body, mind, and spirit. Now, as I immerse myself in global wellness trends and attend the World Sauna Forum 2025 in Finland, I’m deeply invested in connecting these insights to modern marketing and corporate wellness strategies. I’m known for my collaborative spirit, leadership presence, and ability to execute strategic direction while leading change. Whether creating high-impact wellness programs, managing multi-channel campaigns, or building cross-functional relationships, I bring creativity, integrity, and a deep understanding of human connection to every project. Core Expertise: Marketing Strategy & Promotions Wellness Program Development Product Launches & Sales Operations Strategic Partnerships & Negotiation Content & Programming Acquisition Leadership & Change Management Cross-Functional Collaboration Budgeting, Planning & Legal Administration Health, Wellness & Mind-Body Integration I'm passionate about aligning with organizations that value innovation, growth, and authentic human connection—especially those at the intersection of wellness, culture, and brand storytelling.
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About me

Sara bridges her corporate background as a marketing and business executive with a deep curiosity for how inner and outer environments shape our lives—bringing passion, presence, and wellness to the spaces and companies she works with.

Her journey with sauna culture began in Sweden with her first Finnish sauna experience, followed by explorations of Portland’s sauna and steam spaces, and now leads her to the World Sauna Forum 2025 in Finland. Through sauna, she explores wellness, connection, and curiosity as powerful pathways to harmonizing the mind, body, and spirit.

A dedicated practitioner and facilitator of Rebirthing Breathwork, Sara specializes in Conscious, Connected, Circular Breathwork.  Based in Austin, Texas, Sara supports clients both locally and globally through in-person and virtual sessions. Her holistic approach includes training in yoga , Feng Shui, and Sound Therapy. Her sessions integrate high-vibrational soundscapes with instruments like singing bowls, drums, and koshi chimes to foster deep healing and transformation.

Social media

Skills

  • Marketing
  • Breathwork
  • feng shui
  • Yoga
  • Sound Healing
  • wellness
  • Conscious Connected Circular Breath
  • Rebirthing Breathwork
  • Business operations

Interests

  • Breathwork
  • feng shui
  • Yoga
  • sauna
  • Entrepreneurship
  • wellness
  • Marketing
  • Business operations

Additional questions

What kind of partners are you looking for?

For a United States Marketing Manager, Someone that have started a independent sauna location in a retail space. Small Business looking to expand.