World of Health Care 2025

24 Sept 2025 | Rotterdam, Netherlands

Willem Mees van der Bijl

CEO - founder

Panton - Designers for Healthcare

Rotterdam, Netherlands

25+ years MedTech developer. Partner at Panton - Designers for healthcare and Founder-CEO of Spatium Medical - surgical insufflation.

My organisation

Panton shapes the healthcare of today and tomorrow. Located in Deventer and the Erasmus MC in Rotterdam, we design impactful solutions to overcome challenges in health and healthcare. Developing new healthcare technology requires the right expertise. Our product and UX designers create solutions that make a meaningful difference for patients and healthcare professionals. Technological developments enable new treatments, allow care to be moved to the home, or give people insight into their health and behaviour. Technology must be easy to use. Above all, it must be meaningful. Our designs are embraced by patients and healthcare providers. Our strength is that we design both the new product and the corresponding care process.
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About me

Medical DeviceDeveloper and Entrepreneur with a passion for realising better futures and building successful businesses. In depth experience in development of Medical Devices.

"I love creating user insights, applying the latest design methodologies, and translating these insights into opportunities for better futures. My aim is to grow trans-disciplinary creative teams, so that we together, can actually realise these better futures and build successful businesses around them."

Specialties: Product Development Team management, User Insights, Medical Device Development, Innovation Strategy, Industrial Design Engineering, Design for Usability, Project Management, Consultancy, New Business Development, Facilitation of creative sessions, Manufacturing and Supply in China.
Guest lecturer and mentor at universities and incubators, industry representative in academic programs.

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