Valerie Barth

With over 20 years of experience in strategic and marketing management, I transformed my passion for business and building brands into launching LAZE in 2022—a sustainable brand where my professional expertise and personal values align.

• Interior Design & Lifestyle: My love for design began at Residence Magazine and grew into a passionate hobby (and now a business!).

• Retail & Sourcing: Experience in the wine industry provided valuable insights into purchasing, retail strategies, and consumer behavior.

• Brand Development & Strategy: I utilize my marketing expertise to build a brand that resonates with today’s consumers.

• Sustainability & Doing Good: Raised with these values, it’s no surprise that LAZE is committed to eco-friendly practices. In 2018, I also founded the Kiddy Goodpills Foundation to make children’s medication safer.