Jochen Fuchs
Head Search Engine Marketing @AXA Schweiz
About me
Jochen Fuchs is Head of Search Engine Marketing (SEO, GEO, SEA) at AXA Switzerland and has more than 18 years of experience in search engine marketing in various industries – from insurance and finance to fashion, FMCG, and healthcare. He has been helping to shape AXA Switzerland's digital strategy for over ten years and is considered a proven expert in digital strategy, transformation, and online marketing. In his Q&A workshop, he shows how search is fundamentally changing in the age of artificial intelligence – and how companies and brands can design their content in such a way that it remains relevant and visible in AI systems.
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NoSpeaker sessions (1)
Thursday, 6 November 2025
16:30 - 17:15