SoTecIn Factory Startup Day

19–20 May 2025 | Porto, Portugal

Carl van Heijst

Co-founder

It Goes Forward

Rotterdam, Netherlands

1 profile visitStartup Demonstrators – SoTecIn Factory

Our tech enables webshops to sell and send returns straight from consumer to consumer. Skipping the warehouse. Saving costs, CO2 and product destruction.

My organisation

It Goes Forward

It Goes Forward

Start-up

Rotterdam, Netherlands

It Goes Forward (“Forward”) revolutionizes returns by allowing them to skip the trip back to warehouses and be sent directly to new buyers. Our technology reduces waste, costs, and CO₂ emissions by incentivizing consumers to participate in our innovative model Our algorithm optimises matching, discounts, tracks packages and emissions saved, providing real-time updates. This approach cuts warehouse returns by 44% and CO₂ emissions by 30%, benefiting both consumers and retailers while promoting sustainability.
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About me

  • Since Sept. 2023 co-founder of It Goes Forward. Based in Rotterdam, The Netherlands

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