Tuesday, 17 March 2026 | 11:00 - 12:00
Workshop: Unlocking Business Success through the Power of IP: A Strategic Playbook for Start-ups
11:00 – 11:10 Opening Remarks
Speaker: Ms. Viktoria Kaffanke, Senior Expert, the German Energy Agency (Deutsche Energie-Agentur - dena)
11:10 – 12:00 Unlocking Business Success through the Power of IP
This panel brings together three IP experts and two SMEs, which recently participated in an IP Management Clinic, to share practical insights and real-world experiences on using IP to support business growth.
Discussion points:
Stories from business leaders: Real examples of Israeli and German companies integrating IP into their business models to drive innovation, protect their competitive edge, and support long-term growth.
Expert perspective on IP strategy: How can SMEs effectively use IP rights to secure protection locally and abroad and leverage them for business expansion?
Speakers:
-
Mr. Nils Barnickel, SAILWINT GmbH, Germany
-
Ms. Julia Bauer, Spark e-Fuels GmbH, Germany
-
Mr. Markus Ostermeier, ostermeier H2ydrogen Solutions GmbH, Germany
-
Mr. Gideon Friedmann, Net Zero Tech Ventures, Israel
-
Mr. Fabian Landscheidt, Attorney-at-Law, Vossius & Partner
Moderator: Ms. Anja von der Ropp, Senior Program Coordinator, IP for Business Division, IP and Innovation Ecosystem Sector, WIPO