République FrançaiseBusiness France

ServiceUpdated on 22 October 2025

Support in understanding the middle east and its cultural challenges for French companies

EVP Airport Operation with Matarat Holding at Matarat Holding

Riyadh, Saudi Arabia

About

  • Unlocking Success in the Middle East Market: Cultural Insights and Contractual Facilitation

    Overview: Navigating the Middle Eastern business landscape requires more than just technical expertise; understanding the cultural background, behavior, and local business customs is crucial for sustainable success. Our consulting service engages with organizations to provide in-depth insights into Middle Eastern etiquette, dos and don’ts, and regional nuances—focusing particularly on the Kingdom of Saudi Arabia (KSA). Additionally, we assist companies in securing contracts and ensuring timely payment of invoices, thereby protecting your investment and fostering long-term growth.

    Key Advantages:

    • Cultural Competence: Gain a comprehensive understanding of Middle Eastern cultural sensitivities, business etiquette, and social norms, reducing risk of misunderstandings and enhancing rapport with partners and clients.

    • Enhanced Negotiation Skills: Equip your team with the knowledge to navigate negotiations effectively, aligning your approach with regional expectations to close deals more efficiently.

    • Relationship Building: Foster strong, trust-based relationships with local stakeholders, a critical factor for securing contracts and expanding your presence.

    • Contract Securing: Receive tailored strategies to improve contract acquisition in the Middle East environment, acknowledging local legal and cultural considerations.

Type

  • Consulting

Organisation

Matarat Holding

Riyadh, Saudi Arabia

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