PPM SUMMIT BARCELONA 2026

24–25 Feb 2026 | Barcelona, Spain

Tuesday, 24 February 2026 | 11:30 - 12:00

Reserved Presentation: PPM’s Blind Spot in Pharma Launches: Introducing Product Launch Orchestration (PLO)

Location:Gloria ATrack:BLOCK 2: AI, DATA & DIGITAL TRANSFORMATION IN PHARMA PORTFOLIOS

Pharma organizations run launches across formulations, packaging configurations, regulatory pathways, and local market readiness—yet the operating model is often stitched together with PPM, RIMS, ERP, and spreadsheets. The result is fragmented visibility: teams can track projects, but struggle to answer product- and market-specific questions that determine launch success.

In this session, the founders of Platflow share what they learned while building for Life Sciences and why they believe Product Launch Orchestration (PLO) is an emerging discipline—connecting product intelligence, execution workflows, multi-market rollout, and bottom-up business case inputs in one coordinated system. The talk concludes with a live demo showing how PLO creates a single source of truth across product, project, and market dimensions.

Hosted by

Platflow

Basel, Switzerland

1 speaker

  • Chief Executive Officer

    Platflow

Location image

Session location Gloria A