MWC Open Innovation Challenge 2026

2–5 Mar 2026 | Barcelona, Spain

Zirrow

Start up

www.zirrow.nlRotterdam, Netherlands
3 profile visits

About

Zirrow is a joined force of changemakers — working with data-center partners, service providers, and big data users — to overhaul outdated systems and eliminate entrenched inefficiencies. Our mission is to eradicate preventable IT waste while preserving performance, forging a more sustainable digital world.

The rapid and uncontrolled expansion of IT infrastructure — accelerated by AI — has led to a sharp rise in avoidable IT usage. This results in unnecessary operational costs, excessive energy and resource consumption, increased environmental and climate impact, and challenges in meeting compliance requirements, regulations, and sustainability guidelines. 

Zirrow addresses this by making digital energy usage visible, measurable, and optimizable.

We identify and expose inefficiencies at every layer of the IT chain — from underutilized servers to power-inefficient workloads — and introduce transparency and accountability across digital operations. With Zirrow, organizations gain actionable insights that reduce energy and other resources, cut costs, and support compliance with sustainability standards and regulation.

We have been successfully implementing at larger banks and health services institutions.

We collaborate with other green IT solution providers to be able to solve the biggest challenges.

www.zirrow.nl

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TARGET INDUSTRY

Public AdministrationEnergyFinance and InsuranceHealth and HealthcareICT and Digital TransformationEnvironment and resources (water, waste, biodiversity, air&soil pollution)Telecommunication services

Market Target

B2B

BUSINESS MODEL

Software licenceSaasSubscriptionConsultancy & Agency

TECHNOLOGIES

Cloud ComputingBig DataArtificial Intelligence

TOPIC (chose the main topic that suits you the most)

Circular Economy & Sustainability

Representatives

On-site
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Co-founder

Zirrow