OKTICS

OKTICS is a European SaaS and IoT company that transforms physical products, packaging and spaces into connected digital channels through QR and NFC technology.

At its core, OKTICS enables products to communicate, generate data and remain active throughout their entire lifecycle. By combining smart identifiers with a modular cloud platform, OKTICS allows brands, manufacturers and institutions to link the physical world with digital content, analytics and real-time interaction—without apps or technical friction for the end user.

The company’s solutions cover four strategic areas.
OKO Identity focuses on product authentication, traceability and regulatory compliance, including Digital Product Passports.
OKO Experience turns products and packaging into post-sale communication and engagement channels, enabling storytelling, activation and loyalty.
OKO Flow addresses internal operations, logistics and process traceability through lightweight, connected identifiers.
OKO Insights transforms real-world interactions into actionable data, dashboards and decision-making tools.

OKTICS operates across multiple industries, including fashion and textiles, food and beverage, cosmetics, industry and materials, retail, sport and entertainment, and smart cities. Its technology is designed to be scalable, modular and integrable with existing systems such as ERPs, CRMs and business intelligence platforms.

Rather than selling hardware or isolated technology, OKTICS focuses on building value-driven solutions that combine compliance, experience and data. The company helps organizations turn regulatory requirements, physical products and touchpoints into strategic assets—creating transparency, trust and measurable impact across the physical-digital boundary.

OKTICS works with brands, institutions and partners that see connected products not as a technical feature, but as a long-term channel for communication, insight and growth.

Turning Physical Interactions into Platform-Ready Data

We capture real-world product interactions and transform them into structured, actionable data through a cloud-based platform.

Most data strategies focus on digital touchpoints. OKTICS extends data collection into the physical world through connected products, packaging and assets. This opportunity focuses on collaborations where data—not tags—is the core asset. Using our SaaS platform, physical interactions via QR and NFC become structured data streams that can be analyzed, segmented and integrated into enterprise data stacks. We are looking to collaborate with data platforms, AI providers, BI vendors and innovation teams to: Pilot data models based on physical product interaction Design dashboards and analytics frameworks Integrate physical interaction data into existing data lakes, BI or AI pipelines Explore new metrics based on real usage, not assumptions The value lies in creating a reliable, scalable layer of first-party data from the physical world, fully governed and managed through a cloud platform.

Connected Products for Cities, Infrastructure and Public Services

We enable cities and infrastructure operators to connect physical assets with digital services and data through a scalable cloud platform.

Cities and public infrastructures are increasingly deploying connected touchpoints, but often through fragmented, hard-to-scale solutions. OKTICS provides a platform-centric approach where physical assets—signage, equipment, routes or public objects—are connected to a central SaaS platform that manages content, access and data. We are looking to collaborate with public bodies, infrastructure operators, telcos and integrators to pilot solutions that: Connect physical infrastructure without heavy hardware or apps Centralize management, updates and analytics in a single platform Enable multiple use cases over time (information, services, feedback, compliance) Generate actionable data on real-world usage The objective is to validate scalable, low-friction smart city and infrastructure models that can be deployed city-wide and maintained over time