2023 IFA NEXT _ Global Business Challenge

1 – 5 Sept 2023 | Germany

ProductUpdated on 28 August 2023

Shelfy - Food Preservation Device

Federico Faleschini

Export Manager at Vitesy

Pordenone, Italy

About

SHELFY, our newest product, is a revolutionary device that uses the power of photocatalytic air purification to dramatically increase the Shelf Life of Fresh Food stored in refrigerators. Our advanced photocatalytic technology uses a washable filter coated with nanomaterials (with Tungsten Trioxide -WO3- being the most important element) that has 2 main effects:

1)      Reduce the concentration of Volatile Organic Compounds (VOCs), especially of Ethylene, a gas which is emitted by Fresh Food as it ripens. In the sealed environment of a refrigerator, Ethylene concentration can rise to very high levels: this further accelerates fresh food ripening and thus shortens its shelf life, in a negative chain reaction which is broken by Shelfy;

2)      Reduce the bacterial load, which has 2 simultaneous benefits: improving fresh food quality (so that it lasts longer and better) and reducing bad odors.

The massive improvement in terms of Fresh Food Shelf Life ensures significant economic savings and makes a plant-based diet easier to manage.

SHELFY is Made in Italy with sustainable production practices (glue-less assembly and plastic-free packaging) and its compact size means it fits in any refrigerator. Finally, it has Smart capabilities to help the user store its food with maximum efficiency.

Looking for

  • Commercial partner (Agency or Distributor)

Applies to

  • Others

Organisation

Vitesy

Small and Medium Enterprises

Pordenone, Italy

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