Greenroads

Greenroads works on solutions that make transportation infrastructure smarter, safer, and more sustainable. Our mission is to help cities make better decisions about how to allocate road space and plan for the future of smart cities.

We have 2 core technologies:  

• A computer vision software that can turn any camera or drone to a smart device.  

• A data analytics platform that can ingest data about movements on the roads defected from cameras or other sources and transform it into easy to use insights reports heatmaps origin destination matrices etc

Our software can automatically handle all types of mobility and has a special focus on active mobility such as the safety of pedestrians and cyclists. It is already being used in Europe to understand the movement of vehicles and pedestrians, identify congestion, and measure the impact of transportation network upgrades and policies. We are planning to expand to the MENA and North American markets in the near future. 

Working together with researchers in the field, we are presently in the process of extending our data pipeline to allow for predictive and rerouting analysis in case of disturbances to the infrastructure, such as road closures or sudden increases in traffic influx.

We seek to grow both vertically, providing a solution that seamlessly connects infrastructure to smart vehicles to help reach zero road deaths, and horizontally, applying our technologies to specific markets such as security of controlled-access areas or monitoring of ports. 

Greenroads has been highly successful in attracting competitive European Union grant funding. This has helped us bootstrap our start-up and finish our MVP. The resulting product is being made commercially available to prospective clients internationally.

The European Commission has recently labelled Greenroads as a ‘key innovator’ on its Innovation Radar. We won best pitch in the EIT’s Urban Mobility Investment Readiness Accelerator Programme, and Startup of the Year and Green Transport Initiative awards from the Malta Chamber of SMEs in 2023.

We are looking for clients & advisors for scaling and selling.

Seeking to partner with technology providers, transport consultancies, camera installers, traffic light systems and others who like us are passionate about addressing issues of traffic road safety and improving the street experience for all road users.

The company is currently raising its first round of equity in return for investmtment