Goodyear S.A.

From technology, materials and products to marketing, business models and mobility.

Since its beginning, Goodyear has introduced groundbreaking innovations that have enabled mobility, enhanced
performance and enriched lives around the world. Goodyear’s innovative tires have been industry leaders for more than 125 years. The company introduced the first “all-weather” tire, sent tires to the moon and claims the winningest racing tires around the world. Throughout its history, Goodyear has enhanced mobility from streets and highways to farms and work sites. It has developed tires that improve traction on slippery roads, maximize fuel economy and continue to run even when flat. Goodyear is more than a tire manufacturer. Since its founding, Goodyear has evolved to become a technology-driven company that enables mobility. Goodyear already makes tires with sustainable components, tires specifically for electric vehicles and even airless tires. As vehicles become autonomous, electric, connected and sustainable, Goodyear’s products will become part of a complete integrated vehicle operating system, with sensors to gather and provide data, making transportation safer and more efficient. But that’s just the beginning.