Nile Projects & Trading Co.

Nile Projects is one of Egypt’s leading diversified retail and distribution groups, with a growing footprint across the Middle East and North Africa.

With 200+ stores and 8 e-commerce platforms, the Group operates across luxury fashion, watches & jewellery, automotive, EVs, wellness, home, real estate, and food & beverage, partnering with some of the world’s most recognized international brands.

Beyond retail, Nile Projects is the largest distributor of Bridgestone and Firestone in the Middle East and North Africa, with extensive expertise in automotive distribution and a growing presence in electric mobility. The Group has also expanded into wellness through its partnership with Technogym, alongside its activities in home and lifestyle.

Combining decades of market expertise, strong operational capabilities and an extensive physical and digital network, Nile Projects provides international partners with an integrated platform for market entry, distribution, retail development, e-commerce, marketing and long-term brand building across Egypt and the wider region.