European Maritime Day 2025

21–23 May 2025 | Cork, Ireland

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Samantha Brocklehurst

Director of Customer Experience - Maersk UK & Ireland

Maersk Logistics and Services

Liverpool, United Kingdom

3 profile visitsSpeakerSpeaker

My organisation

Maersk Logistics and Services

Maersk Logistics and Services

International organisation

Dublin, Ireland

A.P. Moller - Maersk is an integrated container logistics company and member of the A.P. Moller Group. We are connecting and simplifying trade to help our customers grow and thrive. By delivering innovative, end-to-end logistics solutions we believe we can give all our customers a significant edge to realise their full potential. Connecting the world seamlessly, transparently and dependably is our way to help making the benefits of trade more accessible to everybody. With a dedicated team of around 100,000 employees, operating in 130 countries, we go all the way to enable global trade for a growing world.
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About me

Samantha (Sam) Brocklehurst is the Director of Customer Experience for Maersk UK & Ireland and has over 17 years of commercial experience in the shipping & logistics industry.

Sam has a strong background in organisational transformation and driving authentic customer centricity, and is a passionate advocate for leveraging artificial intelligence in the industry, driving innovative solutions to enhance customer experience and operational efficiency while fostering a culture of continuous improvement.

During her ten-year tenure at Maersk, Sam has leveraged digital tools to successfully develop an innovative virtual training programme focused on strengthening internal commercial networks globally, helped establish Maersk’s Commercial Academy, and radically transformed her organisation’s Net Promoter Score (NPS) within the space of eighteen months.

An authentic leader, Sam embraces a “non-corporate” and inclusive culture that focuses on the growth and performance of her people, alongside genuine customer centricity and excellence, to deliver award-winning service levels across all teams.

Speaker sessions (1)

Friday, 23 May 2025

11:15 - 12:30

Workshop 15 "How we can all achieve Net 0 in the supply chain"

Format:In-personLocation:Cork City Council -Council ChambersTrack:Workshop - Council Chambers, Cork City Council
  • Blue Energy (Marine renewable energy, alternative fuels, energy transition, decarbonisation, desalination, port adaptation etc.)

The workshop is organized by Maersk Logistics and Services.