EnergyWeek 2025 Matchmaking

18–20 Mar 2025 | Vaasa, Finland

Tobias Fröberg

Head of Nordic Region

Soldera

Uppsala, Sweden

10 profile visits

Head of Nordic Region for Soldera, who offers the first sales platform for GO's in Europe. Looking to meet producers who wants to increase their profit on GOs.

My organisation

Soldera

Soldera

Startup

Tartu, Estonia

Soldera is the first player in the European market to offer a sales platform for guarantees of origin (GO's). All management, such as registration of new production units, KYC, trading, and invoicing, is automated. This means that the time spent managing GO’s is heavily reduced, which in turn reduces costs for the producer. The platform also manages forward contracts. Furthermore, the user account provides a clear overview of sales for all production units and SPVs connected to the customer. In addition to significantly simplified management and better overview, we maximize the customers' revenue by selling aggregated volumes of GO’s to the highest bidder, among hundreds of buyers in our network. Unlike traders and brokers, whose incentive is to buy as cheaply as possible, our incentive is always to sell the GO’s for the producers, to the highest bid. Soldera has been up and running for a year, and more than 3000 production units have already joined us. We are currently operating in the Baltic market, where we are managing GO’s for almost 15% of the renewable energy produced there. The next step is now to launch our service in the Nordic region, Poland and the UK.
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About me

I spent my youth growing up on a farm with the exception of the two years I lived in Mozambique with my family. In 2013, I came back to Africa and lived in Gambia for a while and I’ve also lived in the US. I’m a global traveler about to reach 100 countries and I've been doing business in basically all corners of the world.

During my University studies I realized that I'm a good problem solver, and accordingly my first job was to set up and run a business. Ever since my first job, I've built a strong identity as an entrepreneur. I've had my ups and downs in my entrepreneurship, but I'm still convinced that it's been worthwhile. Also when working as a consultant and employee, my entrepreneurial drive has been a common thread.

Personal (and spiritual) development is an integral part of my life. A key element in that is to help others, both in my private life (including volunteering) and through my profession. The ambition in my professional life is therefore to always operate in environments where I can grow by supporting others, increasing my knowledge and accelerating my personal development. In a position where my work feels fulfilling I am confident that I, with a huge portion of structure, stamina and grit, can make individuals, teams and businesses grow as well. It is also important for me that sustainable development is incorporated as a natural part of the businesses I work with, hence my focus on the renewable energy industry.

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Skills

  • Strategic planning
  • Business Development
  • Process Development
  • Sales
  • finance
  • Marketing
  • wind
  • Solar
  • Guarentees of Origin

Interests

  • wind power
  • Solar Power
  • Hydro Power
  • Renewable Energy

Additional questions

What kind of partners are you looking for?

Producers of renewable energy (mainly Wind, Solar and Hydro)