IT Product Development

**Research & Prototyping
**Understanding your product essentials is crucial from the start, so we employ AI-driven tools to set up insightful workshops, identify functional requirements more effectively, and conduct in-depth market research with unparalleled precision. Our algorithms analyze vast amounts of data to help you polish product requirements and prepare functional prototypes for early-stage idea validation. Should a pivot be necessary, our AI insights will guide you toward the optimal path. We specialize in:

• Industry research

• Competitors analysis

• Customer development

• Prototyping

• Requirements elaboration

**Product Management
**We assign a certified product manager to lead your project and enhance your product strategy. By integrating AI-assisted technologies into our workflow, we offer a unique blend of expertise and innovation. Our experience spans from nurturing initial hypotheses to achieving market success, utilizing intelligent tools to optimize every step. We specialize in:

• Customer interviews

• Hypothesis testing

• OKR, roadmap and prioritization

• Data-driven development

• A/B tests

• Unit economy and business models

Identity & Branding Our approach to UX/UI design transcends mere logos and colors. We strive to deeply understand your product users, working closely with you to find solutions through a human-centered methodology enhanced by intelligent technologies. By using AI, we analyze user behavior and preferences to create designs that transform user experiences into seamless journeys. We believe that design should be smart, thoughtfully engineered with research and innovation, and should serve your business goals effectively. We specialize in:

• Product identity

• Visual prototyping

• Branding research

• Product brand book

• UI/UX from A to WOW

**Agile Development
**We are agile – our team can quickly switch between tasks and adapt to evolving project needs, ensuring we remain responsive and flexible throughout the project lifecycle. We believe that “a plan is nothing; planning is everything.” Each iteration, enhanced by AI tools and data-driven insights, helps us better understand the next steps and refine the product roadmap. We specialize in:

• Agile methodology

• Scrum framework

• Sprint planning and estimations

• Quality control

• Results evaluations

**Testing
**No one loves bugs. Neither do we. Our quality assurance engineers do all types of testing on all the modern (and not only) devices and operating systems. We specialize in:

• Manual testing

• Automated testing

• Functional testing

• Performance testing

• User acceptance testing

**Releases and Production
**Product releases should be thoroughly planned and monitored. We use the Scrum framework to manage them and a data-driven approach to monitor what happens to the product after each release. This helps us make the proper business decisions in the right moments. We specialize in:

• Roadmap creation

• Tasks prioritization (RISE)

• Releases management and audit

• Features estimation

• Strategic planning

**Support
**We focus on long-term relations and always collaborate with you after the product goes live. By analyzing the data we get from its production use, we help you plan the next iterations and understand what needs to be done for further success. We specialize in:

• User retention

• Metrics analysis

• Data-driven development

• Post-production support

• Server maintenance