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BRISA BRIDGESTONE SABANCI TYRE MANUFACTURING AND TRADING INC.

Company (Industry)

İstanbul, Türkiye

About

The foundations of Brisa were laid with Lassa, which was established back in 1974 with the initiative of Sabancı Holding and its partners. It was named Brisa as a result of the partnership which ensued between the Sabancı Group and Bridgestone Corporation, the world's largest tire manufacturer, in 1988.

Other enabling technologies

Industry 4.0 technologies (IoT, big data analytics) for monitoring and managing circular value chains(Advanced/smart) Sensors, e.g., enabling materials, components and product flows measurementLife cycle assessment / Product life cycle management – e.g., Digital Twin / Digital Product Passport

Data technologies, data ecosystems and cross-linking

Design of an adaptable Digital Product Pass

Representatives

Serra Eldem

Sustainability Incentives Specialist

BRISA BRIDGESTONE SABANCI TYRE MANUFACTURING AND TRADING INC.

Dr. Cansu Börüban Bingöl

R&D Projects Coordination and IPR Specialist

BRISA BRIDGESTONE SABANCI TYRE MANUFACTURING AND TRADING INC.