AsterFox

AsterFox is a French AI startup building a personalized wine recommendation assistant for consumers and wine professionals.

Choosing wine online is often complex: customers face long catalogues, technical descriptions, filters, appellations, grape varieties and food-pairing rules. AsterFox turns this experience into a simple conversation. Users can describe their occasion, meal, budget and taste preferences, and receive relevant wine recommendations with clear explanations.

For wine retailers and e-commerce platforms, AsterFox provides an AI recommendation layer that can be connected to real product catalogues and available stock. The goal is to improve product discovery, personalization, customer confidence and conversion, while helping wine professionals better understand customer preferences.

AsterFox combines AI, structured wine data, recommendation systems and conversational commerce to make wine discovery easier, more personal and more accessible.