BLFA Co.,Ltd.

BLFA (“Better Life For Animals”) is a Japanese company committed to extending the healthy life-span of pets, not merely their longevity. They develop pet supplements that emphasize natural, plant-based, human-grade ingredients, especially botanicals used in traditional medicine. Their philosophy is that pets, being biologically closer to their wild ancestry than humans, respond better to gentle, natural interventions than to synthetic compounds.

The company was founded by a veterinarian who, through clinical practice, recognized the importance of preventing disease rather than merely treating it. Rather than just filling nutritional gaps, BLFA aims to boost each animal’s innate “health maintenance” or self-repair capacity. Their flagship product, AniHerb, was co-developed with a specialized Chinese herbal research institute. BLFA continues to invest in R&D, hoping to bring more innovations that let pet owners share full, healthy lives with their animals.